Click share by device
Normalized median website
- Desktop
- 50.1%
- Mobile
- 48.8%
- Tablet
- 1.1%
Based on 66 qualifying websites.
Verified, privacy-safe data
Anonymized conclusions from participating websites. Individual queries, pages, countries, and devices are never exposed.
Anonymous benchmark
100 means flat. The index uses the median change so one large website cannot move the market.
Verified movers
Ranked by click growth. Sites need at least 100 previous-period clicks and 1,000 combined impressions.
Anonymous benchmark
Impression-weighted CTR across qualifying sites. Query text is discarded before these anonymous position totals are stored.
Anonymous benchmark
Normalized median across 90 qualifying sites, so one high-volume domain cannot dominate the distribution.
Anonymous benchmark
Normalized median website
Based on 66 qualifying websites.
Typical impression share and pooled CTR
Per-site device and country rows stay private. Only cohort-level conclusions that meet the minimum sample are shown.